top of page

CV (or find me on LinkedIn)

Anchor 1
Professional â€‹
info​​

Editorial professional with extensive experience independently managing content strategy and creation, social media platforms, brand engagement and analytics reporting.

 

I have over ten years of media experience across multiple platforms including the B2B, consumer and digital/online arenas and covering multiple styles: news and features, blogsinterviews, reviews etc.

 

Specialities: Editorial, Digital Media • Social media • Research, Creative Thinking • Copywriting

Professional​
experience​
Freelance - various 
 
Recent projects include:
​
  • Website copy (Unilever/ekaterratea.com)
  • B2B social media - content writing, calendar management, live event tweeting (American Express)
  • B2B int/external client presentations (Shell)
  • Global category news (Unilever)
  • Corporate blogs/thought leadership (Infosys, Logitech, Rolls Royce)
  • Social media copywriting (Discovery Channel)
  • eBooks (Kantar)
  • Infographics (Logitech)
  • Community management (Discovery, Uber Eats)
  • Employee comms - internal (OCS
 
​
Unilever ​

 

Global internal and external communications for the Foods & Refreshment business
 

  • Blog and social media strategy for the Foods & Refreshment President 

  • Internal news pieces for the global F&R newsletter

  • Global communications plans via content calendars 

  • Videos • GIFs • infographics (working with agencies)

  • Event coordination: quarterly town halls • internal campaign activation

  • Change management piece for Foods’ merge with Refreshment

 

​

​

Hodes

​​

The creative agency for employers. Digital recruitment strategies, social media management and content generation. Clients include: Unilever, Dixons Carphone, Enterprise Rent-A-Car. Online and offline, internal and external communications. 
 

  • Social media and content strategy

  • Blog posts: interviewing and producing Thought Leadership articles for graduates through to senior employees 

  • Social media content inc Twitter, LinkedIn and Facebook posts

  • Online reputation management and brand sentiment analysis 

  • Collaborating with the creative team to create images and video

​

​

​

Bluffer's Media 

 

Publishers of the 5-million-copy bestselling series The Bluffer's Guides®. Web and social media journalist. 

​

  • Writing and commissioning articles across a wide variety of subjects for bluffers.com

  • Wordpress CMS system including basic html

  • Sourcing photographs: Getty, Thinkstock

  • Social media content strategy including channel re-branding 

  • Weekly newsletter 64,000 circulation produced via MailChimp

  • Google analytics performance reports

 

​

​

EY

​

Driving the Social Media Recruitment Strategy for EMEIA Financial Services sub-area within EY. 
 

  • Running EY's Financial Services Twitter account: content calendars, social copy, analytics reports 

  • Developed comprehensive reporting strategy from scratch to analyse the channel & the EMEIA FSO website

  • Tools list: Hootsuite Analytics, Google Analytics, YouTube Analytics, Webtrends, Sysomos

  • Working with In Country branding teams to improve best practice across EY social media channels

  • Quarterly EMEIA FSO newsletter. Articles aimed at recruiters on the benefits of social media among other topics using eCampaign 

  • Developing social media strategies for innovative ways to recruit: adopting LinkedIn employee ambassadors and expanding Facebook and Pinterest engagement.

​

​

​

Liberty 842

 

Social media entertainment agency creating content and buzz around TV and radio programmes. Introduce celebrities to social media and help them engage with and grow their fan bases. 

 

  • Blogging

  • Online community management 

  • Brand monitoring via Brandwatch

  • Social media management

  • Research report writing

  • Content strategy PowerPoint presentations

​

​

​

OnTheBox

​

Provides electronic programme guide listings of all UK TV channel programmes, news, features and reviews.

​

  • TV & film review writing

  • Interviewing celebrities 

  • Press screenings and events

  • CMS 

  • Photoshop

  • PR liaising 

​

​

​

Internships 
​

Packaging News, Nursery World, Tops of the Pops, Cosmopolitan, The Independent, Fresh Escapes, The Steel Press (university magazine)

​

  • News and features

  • Interviewing

  • Case studies 

​

Skills

Hootsuite

Trello

Slack

Google analytics

Google docs

SharePoint

Photoshop

Thinkstock

Wordpress

MailChimp

eCampaign 

​

Education
PMA Training London
Postgraduate diploma, magazine journalism 
​

News and feature writing, interviewing, video shooting and editing, subbing, proofreading, media law, shorthand, InDesign and Photoshop

 

University of Sheffield 

BA Hons, English Language and Linguistics, 2:1​

 

​

bottom of page